Inspiration: No Cause is an Island


No Cause is an Island 

New report published by the Common Cause Foundation.

Regardless of which values people currently hold as important, when they are presented with a message that speaks about a cause in terms of social justice, equality, unity with nature… (intrinsic values) they are more likely to support that cause than when the messages speaks to values such as success and wealth (extrinsic values). Furthermore, in addition to having an impact on people’s intention to support the cause the message may be referring to, they will be more likely to support other causes as well.

I highly recommend reading the report and will definitely stay tuned to the Values and Frames website for their further ‘unpacking of the findings’.


Ninguna Causa es una Isla

Nuevo reporte publicado por la Common Cause Foundation

Sin importar cuales los valores que actualmente una persona considera importantes, si se le presenta un mensaje que habla de una causa en términos de justicia social, igualdad, unidad con la naturaleza… (valores intrínsecos), la persona estará mas inclinada a apoyar esa causa que cuando el mensaje se le presenta enmarcado en valores como éxito y riqueza (valores extrínsecos). Asimismo, además de tener un impacto en la intención de a persona en apoyar la causa a la que el mensaje se refiere, también estará mas inclinada a apoyar otras causas.


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